Tuesday, 29 November 2011

Evaluation Questions

In what ways does your media product use, develop or challenge forms and conventions of real media products? 
Our music video mostly follows Goodwins Analysis so we see that it uses the conventions of a real music video, we used the stereotypical performance you would expect to see in this sort of video, the stereotypical genre characteristics and also the narrative clips telling parts of the story so we see we've also shown a relationship between the music and visuals. We included many shots of the artist as we had alot of performance shots with close ups, which is to promote the artist, something seen in many video's. By following Goodwins Analysis we pretty much use the forms and conventions of a real music video, we felt that challenging it wouldn't work

How effective is the combination of your main product and ancillary texts?
As a package they are effective due to the fact they work together and successfully show what we wanted, which is a promotion and video. The video turned out better than we could hope and we have successfully promoted with our digipack and magazine cover and the fact both show the stereotypical conventions e.g the picture of the artist on the digipack and magazine cover is something you would tend to see on albums and magazines for artists like Lady GaGa and also the mostly performance based video showing close ups of the artist, means when looking at the digipack cover you can be reminded of the close up of the artist in the video.

What have you learnt from audience feedback?
 Audience feedback has showed us that we made quite a successful video, following most stereotypical conventions you would find in this sort of video and also Goodwins Analysis

How did you use new media technology in the construction, research, planning and evaluation stages?
Nearly every aspect of this project has enabled us to use some form of technology, Blogger gave us the opportunity to get our idea's, research, planning and evalutions out in the open and extend upon them whenever we wished and I found it very beneficial to the project through all the stages due to the fact we all have access to the same thing wherever we may be. Further research was also done via Youtube and Google as the internet is now possibly one of the most informative resources we have. We found relevant artist's video's and this helped us to see stereotypically what we should include within ours.  In regards to our music video, editing and filming was made easier with the use of the HD camera, giving us better quality footage to work with in the construction stage and also the use of Final Cut, a very good editing program which after a while we got the hang of and it was quite easy to work with.

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