The Auteur theory is a way to analyse a film or other media form. The theory was created by Andre' Bazin, a French film critic. He believed that films should reflect the personal vision of a director.
If you chosen as the director you become known is an auteur. The auteur is known to have full control and authority and will be left to be the leader of the production of the film or music video. They have connotations of the power that an author has of the writing and publishing of a novel, which shows the impact they can have.
If a director is an auteur, there will generally be a resounding theme within other works in their portfolio and similar shot types, cuts and special effects being used.
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